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www.fillaseatlasvegas.com]
This makes perfect sense and is pretty smart. People only request tickets for things they are interested in. This means that anyone who shows up is a local, from nevada, and is interested in mystery shopping. Nobody is going to go to something they dont have some level of interest in. Id be thrilled if I were a nevada company and knew there were 100 local people who were interested in learning more.
Based off Walesmavens feedback from talking to most of these people none of them appeared to have stated candy, keychains, and pens were their reason for attending and instead showed interest in mystery shopping.
Now instead of inviting people or giving out tickets at a balloon show to people who may or may not show, they spend that time and money where they know that the tickets will be used and they will be from people in Nevada with an interest in mystery shopping.
From a marketing standpoint this is a much better system than was being used prior. Much bigger bang for the buck, the time factor is almost completely eliminated, no need to do another event somewhere else in the state, and nearly all of the tickets paid for by the nevada sponsors are redeemed by locals.
I was in charge of recruiting for 8 years at a prior job. This is an absolutely brilliant way to pre-screen for interest and geographic location. I'm not sure any arguments against using the filla seat service itself is very strong. In terms of finding local people it appears to be one of the most effective means of doing so.
Ultimately if Nevada companies keep paying, then clearly they are satisfied. Considering they keep paying, I think we can check that box.
If non-nevada companies think they are not getting a benefit then they will stop sponsoring. I bet most of these companies track where they get referrals from to see if those dollars are well spent. It's been said that there were non-nevada companies who were unhappy. If they were, I bet they vote with their pocketbook and they wont sponsor again if they feel wronged.
I'm still not convinced this is even a big deal for non-nevada companies. I'm not saying it isn't, simply that the available evidence doesn't appear to support that view.
There were still sponsors when the IMSC events were only 100 people strong, so even if it was 200 now, with 100 being nevada only this is on par with prior years and sponsors were happily sponsoring back then. Why would it be different now?
I'd love to hear from a mystery shopping company who sponsors (or did and doesn't now) and why they feel it benefits (or didn't benefit) their company rather than two people who are accusing the owner of fraud.
This whole fixation on fill a seat seems a little odd. That's clearly an effective means of getting Nevada people. That's the entire point. If the goal is to get local nevada people interested in mystery shopping is there anyone here who can recommend a more effective method? Other than craigslist which would be hit or miss, I can't think of anywhere else that is going to have a 90% + redemption rate of people fitting what I'm looking for.
I'd kill for an organization that can send me 95 quality leads for people interested in buying video equipment out of every 100 I give information to.
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Edited 2 time(s). Last edit at 06/27/2018 02:13AM by jrossetti.